Foundation Member – True Motion
![True Motion](https://www.runningindustryalliance.com/wp-content/uploads/2022/01/True-Motion.jpeg)
It is our mission to create the best running shoes in the world. We put the runner in the centre, because we all want the same thing: the best running experience. Which is why we turned our backs on the mainstream industry – to found True Motion.
Unlike our competitors, we don’t distinguish between neutral and stability running shoes. We were able to scientifically prove that the centring of forces by our U-TECH™ technology addresses the cause of running-induced problems (most notably at the knee and the Achilles tendon). Differentiating between neutral and overpronating runners is a misconception and not the reason for running-induced problems. All runner groups equally benefit from the unique effect of our patented “horseshoe”.
Our dream remains the same: step by step, we want to come closer to the perfect running shoe, and we want to help our runners enjoy running as best they can.