We are proud to announce an industry-first partnership with pioneering carbon removals platform, Carbon Char Store. We are committing to all LimeLight Sports Club owned events being carbon neutral by 2023.

Results from a survey conducted by LimeLight Sports showed that:

• 80% of participants think about their personal impact on the environment

• 71% are interested in tracking their carbon footprint.

We have therefore partnered with Carbon Char Store in an innovative collaboration to neutralise the carbon footprint through measured and verified carbon removal across the LimeLight Sports Club portfolio of Originals; Etape Caledonia, Hackney Moves, Blenheim Palace Triathlon, ASICS London 10K, London Triathlon, London Duathlon and Oxford Half Marathon.

The carbon capture process is achieved by turning non-recyclable waste into clean, renewable, and sustainable energy resources. This creates a co-product called char, which is up to 95% pure carbon. Char is stable and won’t return to CO2 quickly, so it’s bound into building materials – like concrete and asphalt – to keep carbon out of the atmosphere for hundreds of years. By 2050, global waste generation is forecast to be almost 3.5 billion tonnes a year. Currently, less than 15% of the world’s waste is processed for recycling, clean energy recovery or carbon capture.

Outlining Carbon Char Store’s mission, director Brian Reynolds, says: “Carbon Char Store is providing the world’s first human-friendly marketplace for CO2 removals. It’s where individuals and organisations can remove their carbon contributions and lock them away. Our platform lets you compare the permanence, price and volume of different removals using our unique classification system – and bid for using our own utility-token: Carbon Char Coin.”

LimeLight Sports Sustainability Lead, Gemma Marks, said; “As part of our continued commitment to being leaders in sustainable sport operations, we’re beyond excited to partner with Carbon Char Store in an industry-first collaboration that will see the LSC events become carbon-neutral. We believe in the power of sport to influence behaviours, inspire change and impact social communities – we’re proud to commit to these targets and pave the way for measurable environmental impact.”

Check out the LimeLight Sports Group RIA Foundation Member profile here