RIA Member – GoFundMe
GoFundMe is the UK’s most popular fundraising website with the highest brand awareness among Gen Z. We’re empowering people to support the causes that matter most, as the go-to destination for both individual and charity fundraising. Whether it’s runners raising money for a marathon, sports teams funding travel costs, or charities using races to drive donations, GoFundMe provides the tools and visibility to make a real impact.
Our platform enables anyone to raise funds quickly and securely, with built-in social sharing features that help fundraisers reach a wide audience. We support a broad range of sports-related causes, from sponsoring athletes and covering medical expenses to funding grassroots teams and community fitness projects. Many charities use GoFundMe to power their running challenges, where participants take on everything from 5Ks to ultra-marathons to raise money for great causes.
Beyond traditional crowdfunding, GoFundMe is expanding how fundraising integrates into everyday experiences. Our fundraiser start API allows race organisers, sports brands, and fitness apps to embed fundraising directly into their platforms. Whether it’s a marathon registration site encouraging runners to fundraise, a fitness tracker allowing users to set donation goals, or a sports club raising funds for equipment, our API makes giving effortless.
We also support livestream fundraising, allowing runners and sports influencers to turn their training sessions or race days into live donation moments with goal bars, alerts, and QR codes. At GoFundMe, we believe in the power of collective generosity—every step taken, every mile run, and every donation made helps change lives. Start fundraising today with no fee, easy set up, and free Gift Aid processing for charities.