FootBalance Wins 2024 Sports Technology Awards for Medical Category
FootBalance was announced winner in the Medical category at the 2024 Sports Technology Awards. The awards ceremony, held on May 9, 2024 in London, brought together global leaders, visionaries, organizations, and startups to celebrate cutting-edge advancements in sports technology. Winners were chosen across 23 categories, bringing together the spirit of innovation that propels the sports industry into new frontiers.
Finnish company FootBalance’s groundbreaking 3D foot scanning technology, MyFootBalance®, was awarded with the first prize in the Medical category at the 2024 Sports Technology Awards. FootBalance founder, Erkki Hakkala, expressed his excitement: “What an honor it is to receive this award! When I started developing MyFootBalance® in 2018, I faced the challenge of creating technology that didn’t exist. Yet, through perseverance and innovation, we brought MyFootBalance® to life. Now, with over 700 scanners deployed worldwide across sports, medical, and outdoor industries, it’s clear that our vision has been embraced not only by our partners but also by the sports technology industry.”
Competing in a tough league
The judges of the Sports Technology Awards jury praised MyFootBalance®, stating, “The technology is very impressive and the results they have achieved speak for themselves. There is a very clear market need and their approach to meeting it is a very good one.” The judging panel comprised leading technologists, business visionaries, and champion athletes, including Sir Steve Redgrave, Nasser Hussain, Stef Reid, and Adam Lallana, along with representatives from Magic Johnson Enterprises, FIFA, PGA European Tour, ATP, and TikTok.
Other winners included notable companies such as Apple, Beyond Sports (Sony’s Sports Businesses), UEFA, The Ryder Cup, PGA Tour, and Major League Baseball (MLB). The full list of winners can be found at www.sportstechgroup.org.
A Finnish innovation supporting active and pain-free lifestyles
MyFootBalance®, FootBalance’s patented 3D Foot Scanning Technology, combines advanced 3D scanning with biomechanical foot analysis and personalized footwear and gear recommendations, making it the most comprehensive 3D foot scanning technology on the market. Hakkala added, “Our unique concept integrates advanced health technology, customized products, and personalized experiences. However, we have a greater purpose beyond technology and products: our holistic approach to health and wellbeing aims to enhance quality of life, helping to maintain active, fit, and pain-free lifestyles.”
Your Movement.
Personalised to Perfection.
Check out the FootBalance RIA Foundation Member profile here .