FootBalance Appoints Atul Midha as New CEO
FootBalance, a global leader in health technology and custom insole solutions, is pleased to announce the appointment of Atul Midha as its new Chief Executive Officer, effective immediately. Midha brings the company extensive experience in strategic leadership, business development acumen, and deep expertise in customer insights.
Midha joins FootBalance following a distinguished career, including senior leadership roles at renowned companies, such as Eton Shirts, Giorgio Armani, and a few fashion retail and tech startups, where he successfully drove growth and operational excellence. His proven track record in business transformation and passion for customer-centric solutions perfectly align with FootBalance’s mission to provide personalized solutions for foot health and wellbeing. His international experience across the USA, Asia, and Europe gives him a unique global perspective that will be invaluable in driving FootBalance’s international growth.
“I am honored to join FootBalance and lead this dynamic team,” said Midha. “FootBalance has built a strong reputation for innovation and quality. I am excited to contribute to the company’s continued success and to deliver outstanding products and services to our customers worldwide. We have an opportunity to become themarket leader in this field, by ramping up our expansion plans with the support of IPGL, our parent company.”
The appointment of Atul Midha marks a significant milestone for FootBalance as it continues to expand its global presence and product offerings. His vision and leadership will be instrumental in driving FootBalance’s strategic initiatives and maintaining its position as an industry leader.
FootBalance Founder Erkki Hakkala expressed his confidence in the new CEO, stating, “We are excited to welcome Atul Midha to FootBalance. His leadership and customer-centric approach will undoubtedly propel the company forward. Atul’s commitment to enhancing customer experience aligns with our core values, and I look forward to seeing the company thrive under his guidance”.
FootBalance Chairman of the Board, Gene McCarthy quoted, “We are thrilled to welcome Atul Midha to FootBalance. His dynamic leadership style, expertise, and dedication to customer satisfaction make him the ideal person to lead the company into its next growth phase.”
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